Who is this for?

This list is aimed at founders, makers, and investors who are interested in building solutions for the creator economy.

If you're an influencer looking to grow your audience or monetize, then this list won't be for you — but if you're interested in understanding this space at a deeper level, then these are the most bang-for-your-buck resources to get you there.

Understanding Creators

The Definition of a Creator

Creators. Not Influencers.

Creator Hierarchy of Needs

The Passion Economy and the Future of Work

My advice is to start with Li Jin's work and then branch out from there.

The Passion Economy and the Future of Work - Li Jin

The Three Stages of the Future of Work

Unbundling Work from Employment

The Creator Economy Needs a Middle Class

Mapping the Space

Credit: Hugo Amsellem

Credit: Hugo Amsellem

Mapping the Creator Economy

SignalFire's Creator Economy Market Map | SignalFire